I’m Srashti Nimesh — a civil engineering graduate turned aspiring digital marketer, blending analytical thinking with creative curiosity.

During my time studying engineering, I developed strong problem-solving skills, a keen eye for detail, and a methodical approach to building systems. But somewhere along the way, I realized that what excited me most wasn’t just structure — it was connection. I’ve always enjoyed understanding how people think, what draws them in, and how ideas take shape and spread. That curiosity naturally pulled me toward the world of marketing.

 What started with an online course soon turned into a deeper passion. I began working on hands-on projects that allowed me to explore real tools and strategies — from analyzing traffic and designing email campaigns to researching competitors and launching a simulated e-commerce store. I loved the balance of creativity and logic, of empathy and analysis.

 Now, I’m actively building my skills in:

■ Email Marketing (Mailchimp, HubSpot)

■ HTML

■ Google Analytics (user behavior, traffic trends, basic reporting)

■ Social Media Strategy & Content Planning

■ Shopify Store Setup, Product Listing, and Layout Design,

■ Market & Competitor Research

■ Campaign Planning & Performance Analysis

■ Google Tag Manager (GTM)

■ Google/Meta Ads

■ Basic SEO & Website Structuring

When I’m not exploring the world of marketing, I indulge in evening walks, dive into history, capture fleeting moments through my lens, and lose myself in stories— be it in books, films, or the people I meet along the way.